NAMCO BANDAI Games Inc.

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Corporate Philosophy

BANDAI NAMCO Group Corporate Philosophy

NAMCO BANDAI Games Philosophy

To play is human

The 21st century will be an era of spirituality

Greater added values are attained as industrial activities advance to a higher level of industrialization

The Mission of NAMCO BANDAI Games

NAMCO BANDAI Games exists to inspire people around the world through play,
enabling them to enjoy time to the full.

Vision

NAMCO BANDAI Games will become the content provider with the greatest support from fans in the world, capable of consistently supplying content that delivers happiness, fun and satisfaction.

NAMCO BANDAI Games Brand Mark

NAMCO BANDAI Games

Brand Concept: Fusion and Evolution
Like a newly energized life form, Bandai and NAMCO will organically integrate and fuse, constantly evolving to generate unparalleled Dreams, Fun and Inspiration - a concept represented in the NAMCO BANDAI Games symbol.

Symbol Color
Our passion and unbridled approach to entertainment is expressed by the layered red, orange and yellow colors in the Group symbol.